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Final Project: Part 2 Instructions

Create a business plan based on export management strategy. The business plan must be 15 pages in length, include a minimum of 10 scholarly sources, and adhere to current APA formatting. The project must include the following sections:

  • Narrative Section: Business Description, Type of trade and product(s), Market Analysis (Potential Markets, Market Segments, Competition), Promotion and Sales Plan, Organization and Personnel, Import/Export Logistics, Schedule of Start-up Activities

·       Sales and Marketing Strategy: Sales forecast

·       Financial Section: Schedule of Start-up Costs, Pro Forma Income/Expense & Cash Flow Statements, Balance Sheets, Financial Analysis, Financial Assumptions

·       Supporting Appendix: Product pictures, Market Study, Sample Promotional Literature, Sample Lease Agreement, Sample Letters of Intent from Suppliers, Sample Letters of Credit, Major Assumptions Made in Preparing Plan, anything other relevant documents, etc.

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